Our Story

Fifty years of helping people help people.

Triad began as a single licensure-prep course in 1976. Five decades and twelve brands later, we serve every stage of a behavioral and mental health professional's career — from the first practice question to the final CEU.

We help people help people.

Our purpose is simple. The clinicians who hold up the world's mental health system deserve a partner that holds them up — through licensure, practice, and every renewal cycle in between.

50yrs
Serving behavioral health
400K+
Clinicians prepared for licensure
8
Brands under one mission
1,000+
CE courses across disciplines
Purpose · Mission · Strategy

The three things we believe

A purpose tells you why. A mission tells you who. A strategy tells you how. Here's all three.

Purpose

We help people help people.

Behavioral and mental health work is some of the hardest, most consequential work in the world. Our job is to make the practitioners' job easier — so the people they serve get the care they deserve.

Mission

Serve every clinician, at every stage.

From a graduate student studying for their first licensure exam, to a 30-year practitioner earning their next CEU, to the employer trying to retain them — we built something for each of them.

Strategy

Education, community, career — together.

One platform. Twelve brands. Hundreds of instructors. We provide exam prep, continuing education, certifications, professional community, and career tools — for individuals, institutions, and organizations.

The Journey

Five decades, one mission

Each milestone added a brand, a discipline, or a new way to serve the behavioral health community.

1976

AATBS & Academic Review founded

The Association for Advanced Training in the Behavioral Sciences becomes the first dedicated licensure-exam-prep provider for psychologists.

1985

Gerry Grossman Seminars founded

Gerry Grossman starts teaching California BBS exam prep — a tradition that would train thousands of LMFTs, LCSWs, and LPCCs.

1989

The Wellness Institute founded

One of the longest-running clinical hypnotherapy training programs in the world joins the lineage.

2010

CEU Creations founded

Anne McSweeney, LCSW, launches CEU Creations to make engaging, affordable CE accessible to working clinicians.

2013

Taylor Study Method joins

Dr. Graham Taylor's integrated learning system for psychology candidates becomes part of the Triad family.

2020

Behavioral Health Today Podcast launches

A weekly conversation about the field — for the field. Now in its 400th+ episode.

2021

Triad Community launches

The professional home for behavioral and mental health clinicians — education, community, and career, all in one place.

2024

Level Education Group joins Triad

CE4Less, NurseCE4Less, and CCM4Less expand Triad's continuing-education footprint to nurses and case managers.

2026

Twelve brands. One mission.

Today, Triad is the most comprehensive behavioral health workforce platform in the country — and we're just getting started.

Want to go deeper?

Every brand we operate, every expert who teaches with us, and every leader steering the ship — explore the rest of the story.

Explore Our Brands Meet the Leadership